Skip to content

Res, the respect mascot

The brief: For The Long Time (RSA): The Long Time Project is focused on finding new ways to help us care about the long-term future, so that we take responsibility for it in the short-term. It aims to galvanise public imagination and collective action to help us all be good ancestors.

My response: “Res” is an interactive and neutral University mascot, designed for everybody to get involved with. On scanning Res’s QR code the “Respect” app is opened. Students can access information and a live-chat service to talk about any issues they have experienced at University, including nights out.

The Respect app, created in Adobe XD:

I made my mascot statue and toy mascot on Cinema 4D and
used Adobe Aero to place them around the university campus. 

Res QR code poster mockups for mascot and app exposure: